10 Interesting Stats About Video

  1. According to a poll, 93% of users believe salespeople contacting them do not provide them with useful information. Rather, they are constantly bombarded with irrelevant messages. This highlights the importance of customization to stand out from your competitors. 
  2. Many companies claim that incorporating customised video into their marketing efforts resulted in an 8x boost in click-through rates.
  3. Personalization, which includes individualized video content, increases conversion rates for 93% of businesses.
  4. Customers identify customisation as a cause for brand loyalty in 65% of cases. 
  5. Personalization appeals to 90% of customers between the ages of 18 and 64. 
  6. Personalized calls to action convert at a rate of 202% higher than non-personalized calls to action.
  7. As a result of personalisation, more than 33% of executives have witnessed an increase in transaction frequency.
  8. Nearly 70% of customers expect businesses to customise their messaging.
  9. In direct-to-consumer channels, 40% of CEOs say that client personalisation efforts have enhanced sales, market growth, and profit.
  10. Clients and customers are more open to personalized messages, which leads to a 16% improvement in commercial outcomes on average.

Create engaging videos to convert more opportunities

  • Easily create personalized videos
  • Share video messages by copy and paste
  • Add a human touch to your automation
Try it free
Originally published: 2 years ago, updated 2 years ago

This website uses cookies to better understand how videos are viewed, and to improve your experience. Learn more